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Henderson's - Kent Cider Company







Every detail tells a story
Henderson’s is a range of crafted ciders from the Kent Cider Company, each designed to tell a story rooted in flavour, place, and character. The labels feature intricate, hand-drawn illustrations inspired by different Victorian poster styles — from circus playbills and botanical book plates to old-world elixirs. The Toffee Apple cider channels the energy of vintage circus posters, Elderflower takes cues from detailed botanical prints, and Spiced draws on the look of traditional medicinal tonics.
We aimed to strike a balance between tradition and playful modernity. The designs blend nostalgic influences with bold layouts, warm natural colours, and confident typography. Each variant is rich with layered visual details that reward a closer look, reflecting both the handcrafted nature of the cider and the heritage of the Kent landscape. The result is a distinctive, characterful range that was recognised with a Dieline Award for packaging design.





Previous design
Featured on the Dieline, Lovely Package & POTW. Click logos for links
What the client said
'After our experience redesigning the core Kent Cider Company range we asked Sand Creative to look at our premium spiced ciders.
They instantly tapped into what needed to be done.
The amount of crafting and detail was amazing, we were kept up to date constantly and they managed some great illustrations and press shots for us. Great work.
We are doing the website now and we look forward to working with Sand Creative a lot more in the future.
Mark Henderson - Kent Cider Company
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