brand identity & packaging design
The Pickled Egg Pub Company.
Getting Pickled since 2015
Mark Sargeant and Josh De Haan (owners of the Pickled Egg Pub Company) run a mix of successful bars and restaurants including Rocksalt in Folkestone.
In 2019 they acquired 4 fantastic Kentish pubs; The Five Bells Inn at Brabourne, The Radnor Arms in Folkestone, The Woolpack Inn at Warehorne and the Duke William in Ickham.
We were asked to create an over-arching identity for The Pickled Egg company that respected a sense of tradition.
Along side this we created an identity for each of the four pubs that communicated each establishment's history while clearly tying them together with a unified look.
Simpler versions were created for smaller use such as menus and social media. Linear versions were also created.
Brand identity Guidelines were created and the identity will also be rolled out across Menus, Websites and Signage.
